Site Archives marketing

Human-Centered Librarianship


I found a library marketing button in my drawer the other day that said “More than Books… Our Library has it All!” It depicts a VHS tape, a floppy disk, an audio cassette, and a CD. I’m guessing that button was never a good marketing tool. We keep hearing that libraries are more than just [...]

Courses I Wish They’d Offered in Library School


I’ve been a librarian now for about three and a half years. I learned a lot while at SLIS at UW-Madison, and there were some awesome professors there. A couple of the most valuable classes I took were Information Architecture and a practicum in Information Literacy where I learned both theory and did hands on [...]

How Libraries Can Leverage Twitter


Twitter has been working pretty well at our library. It is coming up on two years since our first tweet. I have been thinking a lot lately about how we use Twitter and our successes and shortcomings with it. Looking back on tweets, conversations, and interactions from the past year and a half, I noticed [...]