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How To Track Your Library’s Social Media Stats


Your library keeps reference stats, right? Your library has a gate count, correct? Why do you keep these statistics? The reason is because you want to measure how much your services are getting used.  The numbers you get back can be used for things like reevaluating your effectiveness or demonstrating your awesomeness to people who [...]

How To Grow Your Library’s Social Media Presence


So you’ve already figured out good things to post to your social media of choice and you have great content up there. Now where is everybody? A friend asked me a couple weeks ago “How do you market your web presence? Basically – how do you gain fans and followers?” I’ve been thinking about that [...]

Librarians are Social Media Butterflies


In my last post I talked about how libraries can be using Twitter to connect with their users. But Twitter also allows librarians and library enthusiasts to connect with each other. I’ve been seeing a lot of great Twitter conversations going on between people in the library community. These are a few: #followalibrarian – I [...]